Senior Marketing Executive

Date: Apr 29, 2024

Posting Closure Date: Jul 19, 2024

Category: Support Function

Career Level: Staff/Individual Contributor

Country/Government:

Greater Accra, Ghana

Job Role

Assists in the creation and implementation of promotional programs in order to generate maximum product awareness

Collate and summarize information for use in developing content and write first drafts of straightforward content for print or websites
Contribute to the development and delivery of marketing communications campaigns across all media to support the business plan and increase sales
Coordinate activities of subcontractors and suppliers and act as their primary point of contact while working within an established contract to deliver successful advertising/promotion/other marketing campaigns
Deliver specified outcomes and provide others with expert advice while working within established marketing programs
Develop and maintain an understanding of relevant technology, external regulation, and industry best practices through ongoing education, attending conferences, and reading specialist media
Develop own capabilities by participating in assessment and development planning activities as well as formal and informal training and coaching.
Develop tactical marketing campaigns to assist in the achievement of operational marketing goals
Monitor and analyze data using budgeting systems and protocols
Plan and deliver events on schedule and within budget, meeting all deadlines and coordinating activities of all other parties involved in the design, development, sales, marketing and delivery of the events

Bachelor Degree in Marketing or Business Administration

Job-Specific Skills:

Business-savvy personality
Planning and Organizing
Marketing Commercialization
Brand Management and Development
Good interpersonal skills, including people management, leadership, and both written and verbal communication skills
Must be familiar with computer software programs, e.g., Word, Excel etc.

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Job Segment: Senior Brand Manager, Communications, Marketing Communications, Advertising, Marketing

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